Q: How do I know which shade of lipstick would look best on me?

A: Select a shade that’s one to two tones darker than your natural color. Spice it up by using lip gloss in a similar shade, or top with clear gloss for shine. Neutral pink or peach lipstick shades look good on nearly everyone.

Q: I want to look like I have a tan. Can I just use a darker shade of foundation?

A: Wearing darker foundation to fake a tan actually creates a strange skin tone, which screams of artificial color. Instead, try wearing bronzing gel or powder, which looks more natural. And be sure not to apply too much.

Q: How do I stop my eyeliner from smudging?

A: Use an eye shadow base before applying liner or shadow. Also, switch to a waterproof formula or “set” your eyeliner with an identical color of eye shadow.

by team
Applying makeup to mature skin doesn’t have to — and shouldn’t! — mean dark colors or heavy finishes. Tweak your routine to reveal a radiant, beautiful complexion. These little changes in your beauty routine can make a huge difference in your appearance.

The foundation

As skin ages it usually gets drier and starts to sag. In addition, how you treated your skin in the past becomes etched on your face in the form of fine lines, freckles and ages spots. To mask these imperfections, your instinct is probably to apply heavy foundation. However, thick, matte foundation only accentuates dryness and wrinkles.

Bring out the best in mature skin by using three products, including concealer, light-reflecting foundation and oil-free loose powder, to enhance your features.

  • What to do

    • Start with concealer on trouble spots (like under the eyes) or to cover hyperpigmentation. Try Amazing Cosmetics Concealer, which covers up redness, broken capillaries, dark circles and sun damage.
    • Using a sponge, apply a light-reflecting foundation, like Elizabeth Arden Intervene Makeup SPF 15. Blend carefully along the hair and jaw line to ensure even, flawless coverage. Light-reflectors add luminosity to your skin and soften the look of fine lines. For dry skin, consider a moisturizing foundation with vitamins, makeup artist Sue Devitt tells O, The Oprah Magazine.
    • Dust on loose powder with a large powder brush for light coverage. The result will be healthy, vibrant skin.
  • What to avoid

    • Matte formulas. These can cause skin to look dull or dry.
    • Too much foundation. Apply foundation only on areas that need coverage.

    • Unflattering colors for your skin tone. For the best match, test at least three foundation shades and examine them in natural sunlight.


Young skin is effortlessly luminous and radiant, especially evident on those vibrant, rosy cheeks. Unfortunately, as we age, our natural skin tone fades, leaving the complexion pale and lifeless. To compensate, many women take a heavy-handed approach when applying blush or choose colors that are way too dark.

  • What to do

    • Try and mimic your skin’s own natural hue. When you blush, are your cheeks very pink or a deep rose? Choose colors that most closely resemble this shade, which helps you achieve a natural radiance. If you’d like more impact, apply a highlighter directly over blush, on the cheekbones. Try DuWop Blushbooster Apple, which accentuates your blush and delivers a burst of brightness.
    • Keep the blush on the apples of your cheeks, and build color slowly. Swirl your blush brush over the blush cake. Then, apply it in a circular motion onto the skin, blending up and out towards the hairline. This technique will ensure that your blush looks pretty, not streaky.

    • Give gel or cream blush a whirl. As you age, you’ve probably noticed some moisture loss. Are your cheeks dry and flaky? Gel and cream blushes are ideal for mature skin, because they’re more moisturizing than powder blush. And they’ll “give you more of a dewy, natural look,” makeup artist Bobbi Brown tells Ladies’ Home Journal. A great choice is Illuminare Perfect Color Blush, a creamy, oil-free product that gives cheeks a healthy, natural color.

  • What to avoid
    • Dark shades. These colors rarely mimic your natural flush and can look severe.

    • Contoured cheeks. Contouring makes you look gaunt and also draws attention to the natural collagen loss that occurs with age, Brown tells Prevention.

    • Streaky application. A circular brushing motion will look more natural.


Aptly called the windows to the soul, eyes are a focal point. Because your windows tend to sag and develop fine lines as you age, you might opt to close the curtains, piling on loads of bright shadows to mask mature skin. Instead, adopt the motto that less is more and focus on blending several shades for a more natural, beautiful look.

  • What to do

    • Apply a highlighter shade underneath the brow to brighten the eye area. Use cream, white, pale pink or sand shades.

    • Brush a neutral, matte shadow over the entire eyelid.

    • Give eyes some depth and intensity by applying a deeper shadow in the crease with a crease brush.

    • Forgo pencil eyeliner and instead, use a gel or cream liner for a smooth, even application. These revolutionary formulas last all day, won’t smudge or smear and ensure a natural look. To apply a thin line, use a flat eyeliner brush. Try Stila Smudge Pots for a variety of colors.

    • Finish with dark brown or black mascara, depending on your hair color. Apply two coats to the top lashes only, and clean up any mistakes with a cotton swab dipped in eye makeup remover. Blinc Kiss Me Mascara comes in many shades and lengthens and thickens lashes. .

  • What to avoid
    • Overdone eye shadow. This looks harsh and can make you look older.

    • Frosted or glittery eye shadow. It can settle into fine lines and isn’t age-appropriate.

    • Heavy eyeliner. A heavy application of liner actually makes your eyes seem droopy and tired. .


Experimenting with lip color is one of the easiest and most fun ways to change up your look. But there are several key tips to keep in mind.

  • What to do
    • Combat lip color feathering or bleeding by applying lipstick with a lip brush for precise coverage.

    • Consider using lipstick primer before applying color, which will “grab” onto lipstick and hold it in place. DuWop Prime Venom holds onto pigment and plumps lips at the same time.

    • Choose hydrating formulas whenever possible to keep lips from drying out. Elizabeth Arden Eight Hour Cream Lip Protectant Stick Sheer Tint SPF 15 moisturizes and defends lips from UV and free radical damage.

    • Dab gloss in the center of your bottom lip for extra fullness. .

  • What to avoid
    • Harsh lip pencil It creates an unflattering line and can seep its way “into wrinkles around your mouth,” makeup artist Linda Mason tells CBS’s The Early Show.

    • Dark, matte lipsticks. Because lip color changes with age, a darker lipstick might not match your current complexion, cautions Brown.

Learn everything you need to know about anti-aging skincare in our Anti-Aging Handbook.


Stila Smudge Pot – Black The verdict is in, and smudge pots take the prize for sexy eyes!"
DuWop Prime Venom Plump, prime and condition your lips with DuWop's lastest addition, Prime Venom."
Elizabeth Arden Eight Hour Cream Lip Protectant Stick Sheer Tint SPF 15- Berry Protects the skin against environmental damage and fights free radicals. "
DuWop Blushbooster Apple Blushbooster provides a luminous burst of nourishing color to awaken your cheeks."
Elizabeth Arden Intervene Makeup SPF 15 Soft Bisque Intervene Makeup SPF 15 is a liquid foundation with Biodormin technology that minimizes the appearance of fine lines and wrinkles as it firms the look of skin."

"The information provided on is not intended as a substitute for medical advice. If you have a medical question or concern regarding any news item or article on this news magazine, please consult your physician..."